One response to “Making a Brand Memorable & Recognizable”

  1. Workik. Avatar

    Product marketing does not have a single right channel. Moreover, any good marketing strategy requires a combination of multiple channels to succeed. The choice should be based on the target group, the product offered, and the market competition. Strategically promote the product by targeting the right customers to saves a lot of time and money.

    There are many ways to marketing a product and promoting your brand. Choosing the right strategy and appropriate channels will help gain much-needed traction. The channels are broadly classified into 2 categories

    1. Direct Product Marketing Channel
    2. Indirect Product Marketing Channel

    Direct channels are those where the product is sold directly by the company. Indirect channels are channels where the product is sold on behalf of the company.

    Follow the link to know in-depth about Product marketing and brand promotion

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.